Alexa Chung has announced her collaboration with J Crew’s Madewell brand. I believe this fashion risk taker is a genius component to improving this label. The organic vintage VIBE clicked with her interests. These masterpieces will be up for purchase…

CALLING ALL ANGELS! A sweet addition: Rosie Huntington Whitley was newly inaugurated as a Victoria’s Secret Angel in November of 2009. She seems to fit well in the wings and Louis Vuitton shorts for that matter.

So much gets discussed, solved, and analyzed during these MOMENTS. FUR and cut off JEANS go great with a little DAYDREAMING.

love, love, love this photoshoot. Photography by: Jenni Porkka. She is my HERO.

Guaranteed: these are always a SMART choice-whether authentic or urban-outfittered. thoughts?? Photography: Igor Termenon